Public Relations Education and the Development of Professionalization in Canada and the USA

Autor: Donald K. Wright, Terence (Terry) Flynn
Rok vydání: 2016
Předmět:
Zdroj: North American Perspectives on the Development of Public Relations ISBN: 9781349950430
DOI: 10.1057/978-1-349-95044-7_5
Popis: Over 70 years, the public relations industry in Canada and the USA has seen significant growth and development with the advancement of professional standards, university and college-based undergraduate and graduate degree programs, and industry associations that advocate on behalf of its members in both countries. This chapter details the similar but uniquely different development of the field in both countries; differentiated not only by culture and size but educational systems and language.
Databáze: OpenAIRE