Measuring the feeling: correlations of sensorial to instrumental analyses of cosmetic products

Autor:	Rahić Ognjenka, Hadžiabdić Jasmina, Vranić Edina, Elezović Alisa
Rok vydání:	2017
Předmět:	Feeling Order (business) Perception media_common.quotation_subject Evaluation methods Advertising Product (category theory) Psychology media_common
Zdroj:	IFMBE Proceedings ISBN: 9789811041655
DOI:	10.1007/978-981-10-4166-2_65
Popis:	Sensory features of cosmetic products are one of their most important characteristics for consumer acceptance. Consumers preferably choose one product among many based on their perceptions: first of its packaging, and then of its smell, appearance and texture (touch and feel). When optimizing a product, in order to adapt it to the needs and desires of consumers, cosmetic companies use sensory evaluation methods. They require trained panels making them time-consuming and expensive.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::57b7e712a2b08d2563478dab833f6a2f https://doi.org/10.1007/978-981-10-4166-2_65 Zobrazit plný text záznamu