Global myopia: globalization theory in International Business
Autor: | Lynette L. Knowles, Terry Clark |
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Rok vydání: | 2003 |
Předmět: | |
Zdroj: | Journal of International Management. 9:361-372 |
ISSN: | 1075-4253 |
DOI: | 10.1016/j.intman.2003.08.007 |
Popis: | This paper critically evaluates some shortcomings in the handling of the globalization concept in International Business (IB). In particular, the paper identifies disciplinary isolation (and its consequences) and lack of a general, theoretically satisfying, definition for the concept as key culprits driving the often myopic views of globalization in IB. Some remedies are proposed, and a general definition of globalization is offered in the hope of stimulating a wider discussion. |
Databáze: | OpenAIRE |
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