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This study discusses the formation of moral values as being a message based on a character name in the Kelabit Highlands community custom terms of address. This study was conducted in Bintulu, Sarawak. Seven ethnic Kelabit from Bario Highland and aged between 50 and 70 years of informan. The main data sources obtained through interview, observation, photography and analysis of documents. The tide of change globalization which traction among new generation causes less kelabit communities to their ancestral treasure in particular related character names and subsequently made a message in life their daily. Due to the current scenario and problems, the study was done to identify the formation of moral values as being a message based on a character name in the Kelabit Highlands community custom terms of address. Character name referred to in this study specific to the selection a combination of vocabulary name Aran Raja, Raja, Aran Paran Pelaba and Maran Bala in the Kelabit Highlands community custom terms of address. A combination of vocabulary name concerned is a combination of vocabulary name in the category Element Name first class in name change or Irau Mekaa Ngadan '. Study on the character of the name of this vocabulary to nurture theory presented by Lickona (1992) and the related description of the formation of moral values based on the principles of moral values as outlined by the Ministry of information communication and Culture (2013). The study found that every individual to be granted the title of the relevant combination is able to form a noble personality character and became a symbol of community identity Kelabit ethnic character. In addition, the title also to create individual identity in your welfare values for himself and for the ethnic Kelabit. Pure Pembentukannilai based on character names are as follows, namely, highlighting responsible character, showing character dear exhibit sincerity/integrity (honesty) and symbolizes justice and leadership qualities. |
