| Popis: |
The collapse of the ‘bubble economy’ in the early 1990s plunged Japan’s economy into an extended recession often termed the ‘lost decade’.1 In their efforts to survive the recession, Japanese companies demonstrated renewed interest in research and development (RD this emphasis on innovation is of particular relevance in today’s era of globalization, in which competition from emerging nations has become a pressing challenge in international markets. If Japanese firms are to avoid price competition from low-cost producers, they must shift their product portfolios toward innovative, high-value-added products, which in turn requires accelerating the creative and innovative dimensions of their product-development activities. |
