Information distortion in word-of-mouth retransmission: the effects of retransmitter intention and source expertise

Autor:	Sung Youl Jun, Tae Wook Ju, Hye Kyung Park, Jacob C. Lee, Tae Min Kim
Rok vydání:	2023
Předmět:	Sociology and Political Science Strategy and Management Political Science and International Relations Business and International Management
Zdroj:	Asian Business & Management.
ISSN:	1476-9328 1472-4782
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::51669ca75f668ecdcdb2de642978b1c8 https://doi.org/10.1057/s41291-023-00221-w Zobrazit plný text záznamu Full text from SpringerLink