Demand Management to Optimize the Supply Chain of an Agribusiness Company
| Autor: | Alicia Pérez-Pérez, Roberto Perez-Franco, César López-Rosas, Mario Chong, José Claudio Villamonte-Cornejo |
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| Rok vydání: | 2018 |
| Předmět: |
Demand management
Consumption (economics) Flexibility (engineering) business.industry Supply chain 05 social sciences Small business 03 medical and health sciences 0302 clinical medicine Carry (investment) Multiple time dimensions 0502 economics and business 030221 ophthalmology & optometry Business 050203 business & management Industrial organization Agribusiness |
| Zdroj: | Best Practices in Manufacturing Processes ISBN: 9783319991894 |
| DOI: | 10.1007/978-3-319-99190-0_7 |
| Popis: | The growing consumption in the world of super-foods, such as quinoa (Chenopodium quinoa), presents new opportunities for a small business that is active on the transformation and marketing, which allow them to make the most out of the positive conditions of the market in a rapid and flexible way. The current research proposes the optimization of the supply chain for BAMSA Company, using strategic diagnosis methodologies and operational analysis to carry out an analysis in multiple dimensions that allows decisions to be made in the short, medium, and long term. As a result, it is determined that the strategic flexibility of an efficient supply chain gives priority to operational activities which allow growth objectives to be achieved. For that matter, an adjustment in the supply chain’s sourcing strategies of a pull–push type, based on forecast demand, should allow an increase in sales of USD $239,475 dollars annually. |
| Databáze: | OpenAIRE |
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