Pre-, During-, and Post-COVID-19 Era in Retailing

Autor:	Dilara Erşen, Fatoş Bilgin, Ulun Akturan
Rok vydání:	2022
Předmět:	Coronavirus disease 2019 (COVID-19) Electronic engineering Channel (broadcasting) Business Multi channel
Zdroj:	Handbook of Research on Interdisciplinary Perspectives on the Threats and Impacts of Pandemics ISBN: 9781799886747 Handbook of Research on Interdisciplinary Perspectives on the Threats and Impacts of Pandemics
DOI:	10.4018/978-1-7998-8674-7.ch001
Popis:	The COVID-19 pandemic started as a health crisis; however, it dramatically generated social, economic, and behavioral changes. The transformations in business environment, shopping, and consumption behaviors are believed to be long-lasting after the pandemic era. Therefore, COVID-19 is a disruptive force. In this chapter, the authors analyzed the effects of COVID-19 on retailing industry as a result of changes in shopping behaviors. They discussed the evolution of multi-channel and omni-channel retailers, and they highlighted the changes in shopping behaviors due to COVID-19 on the basis of secondary data. Then they preceded a qualitative research and collected data via semi-structured in-depth interviews. They reported their findings in the last section of the chapter.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::4f0415d380d73b7c2959a0455f056f46 https://doi.org/10.4018/978-1-7998-8674-7.ch001 Zobrazit plný text záznamu