| Autor: |
Sun Yub Ahn, Jae Hoon Hyun |
| Rok vydání: |
2013 |
| Předmět: |
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| Zdroj: |
Journal of the Korea Academia-Industrial cooperation Society. 14:6204-6210 |
| ISSN: |
1975-4701 |
| DOI: |
10.5762/kais.2013.14.12.6204 |
| Popis: |
This study examined adomestic firm's perspective on how their choice of partner selection criteria affects the mediating variables and the performance of international strategic alliances with particular reference to previous experience as a moderating variable. The findings of this study showed that the task-related and partner-related criteria are both positively related to trust and commitment but the results concerning the partner-related criteria repudiates the existing practices that domestic firms select foreign partners based on the partners' attributes because this weaken the commitment of the partnership. This study suggests that firms should revise their partner selection criteria, which will eventually lead to the more desirable performance of international strategic alliances. |
| Databáze: |
OpenAIRE |
| Externí odkaz: |
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