Sports Betting and The Black-Litterman Model: A New Portfolio-Management Perspective

Autor:	María Jesús Campión, Armajac Raventós-Pujol, Isabel Abinzano, Luis Muga
Rok vydání:	2021
Předmět:	Marketing Financial economics Perspective (graphical) Economics Business and International Management Project portfolio management Black–Litterman model Finance
Zdroj:	International Journal of Sport Finance. 16
ISSN:	1930-076X 1558-6235
DOI:	10.32731/ijsf/164.112021.02
Popis:	This paper transfers and adapts the Black-Litterman portfolio management model and its subsequent generalizations to the characteristics and specificities of assets quoted on sports betting markets. The results show that these assets are suitable for the application of portfolio management models with the possible inclusion of investors’ opinions. Information based on the variability of market prices and the attention received by NBA teams in Google Trends is successfully used to simulate the opinions expressed by a hypothetical portfolio manager. Furthermore, the assets are suitable for inclusion in portfolios in which managers are seeking returns uncorrelated with other assets.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::4c79ff5a1a6e0aa11ab81e8901afad7b https://doi.org/10.32731/ijsf/164.112021.02 Zobrazit plný text záznamu