The Rhetoric of Reach: Preparing Students for Technical Communication in the Age of Social Media

Autor:	Amy C. Kimme Hea, Elise Verzosa Hurley
Rok vydání:	2013
Předmět:	business.industry Communication media_common.quotation_subject Public relations Education Crowd sourcing Technical communication Rhetoric ComputingMilieux_COMPUTERSANDEDUCATION Narrative Social media Sociology business Heuristics media_common
Zdroj:	Technical Communication Quarterly. 23:55-68
ISSN:	1542-7625 1057-2252
DOI:	10.1080/10572252.2014.850854
Popis:	The authors argue that technical communication instructors are in a particularly apt position to teach social media as key to students’ lives as technical communicators and future professionals. Drawing on the concepts of reach and crowd sourcing as heuristics to rearticulate dominant cultural narratives of social media as deleterious to students’ careers, the authors offer a case study of an introductory professional and technical communication pedagogy that helped to disrupt uncritical deployments of social media.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::4bc1d51b350c4aaee70ac9d0fa62784f https://doi.org/10.1080/10572252.2014.850854 Zobrazit plný text záznamu