Exposure to Marijuana Marketing After Legalization of Retail Sales: Oregonians’ Experiences, 2015–2016

Autor:	Julia A. Dilley, Steven C. Fiala, Caislin L. Firth, Julie E. Maher
Rok vydání:	2018
Předmět:	biology Cross-sectional study Public Health Environmental and Occupational Health food and beverages 030508 substance abuse biology.organism_classification 03 medical and health sciences 0302 clinical medicine Marijuana use Retail sales mental disorders 030212 general & internal medicine Cannabis Young adult 0305 other medical science Psychology Health implications health care economics and organizations Demography Legalization
Zdroj:	American Journal of Public Health. 108:120-127
ISSN:	1541-0048 0090-0036
DOI:	10.2105/ajph.2017.304136
Popis:	Objectives. To assess exposure to marijuana advertising in Oregon after the start of retail marijuana sales in October 2015. Methods. We conducted a repeated cross-sectional online survey of 4001 Oregon adults aged 18 years and older in November 2015 and April–May 2016. We assessed subgroup differences by using the Pearson χ2 test. Results. More than half of adults (54.8%) statewide reported seeing marijuana advertising in the past month. These adults reported that they most frequently saw storefront (74.5%), streetside (66.5%), and billboard (55.8%) advertising. Exposure did not significantly differ by participant’s age or marijuana use but was higher among those living in counties with retail sales (56.5%) than in counties without (32.5%). Conclusions. Most adults reported exposure to marijuana advertising following the start of retail marijuana sales in Oregon. People who do not use marijuana and those aged 18 to 24 years were as exposed to advertising as other groups. Public Health Implications. Advertising restrictions may be needed to protect youths and young adults from pro-use messages. Commercial free speech afforded by the First Amendment makes advertising restrictions challenging, but public policy experts note that restrictions aimed at protecting youths may be allowed.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::498bb1407f11fcc2ca114fa3545bca6d https://doi.org/10.2105/ajph.2017.304136 Zobrazit plný text záznamu Plný text ve formátu PDF Plný text ve formátu HTML
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