The Effect of Product and Brand Personalization of Online-Personalized Ads: An Abstract

Autor: Emna Cherif, Oula Bayarassou
Rok vydání: 2023
Zdroj: Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs ISBN: 9783031246869
DOI: 10.1007/978-3-031-24687-6_26
Databáze: OpenAIRE