THEORETICAL AND METHODOLOGICAL ASPECTS OF THE DEVELOPMENT OF A UNIVERSITY MARKETING STRATEGY TO PROMOTE EDUCATIONAL SERVICES

Autor:	E.E. Prushkovskaya, Law, E.E. Tarasova, N.A. Efimova
Rok vydání:	2019
Předmět:	Knowledge management business.industry Business Marketing strategy
Zdroj:	Herald of the Belgorod University of Cooperation, Economics and Law. 4:278-290
ISSN:	2223-5639
DOI:	10.21295/2223-5639-2019-4-278-290
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::47f76501415b49f45966389ecb2198fe https://doi.org/10.21295/2223-5639-2019-4-278-290 Zobrazit plný text záznamu