Training on the use of e-commerce to MSMEs in Kayo Batu Village, Jayapura City

Autor:	Susi Marianingsih, Meity Luisa Halena Lado, Marla Sheilamita Shalin Pieter, Evanita Veronica Manullang
Rok vydání:	2022
Předmět:	Geography Planning and Development General Earth and Planetary Sciences Water Science and Technology
Zdroj:	Community Empowerment. 7:2114-2119
ISSN:	2621-4024 2614-4964
DOI:	10.31603/ce.8032
Popis:	One of the villages in Jayapura City is Kampung Kayo Batu, which provides a variety of MSME products. The marketing and sales of MSME products are still performed in the traditional way. According to this, MSME performers still receive a limited amount of income. Knowing how information and communication technology (ICT) is used is important for expanding product marketing and sales. This community service activity aims to help MSME actors use ICT in promoting and marketing their products. The method applied in this activity includes socialization and training on the use of social media and e-commerce for promoting MSME products in Kayo Batu Village. The result obtained from the program is the actors receive a new understanding which encourages to start promoting their products online through e-commerce and social media.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::421ebd3fb550c90c618898a74f7d3fa5 https://doi.org/10.31603/ce.8032 Zobrazit plný text záznamu