A Study to Investigate the Nature and Consequences of Brand Love with Special Reference to Northeast India

Autor: Samir Sarkar, Kaushik Handique
Rok vydání: 2021
Zdroj: Interdisciplinary Research in Technology and Management ISBN: 9781003202240
Interdisciplinary Research in Technology and Management
DOI: 10.1201/9781003202240-36
Databáze: OpenAIRE