| Autor: |
A. A. Zinin, J. V. Andrianova, T. V. Tazikhina |
| Rok vydání: |
2020 |
| Předmět: |
|
| Zdroj: |
Lecture Notes in Networks and Systems ISBN: 9783030609283 |
| DOI: |
10.1007/978-3-030-60929-0_46 |
| Popis: |
Based on the research of economic interests between the subjects of investment relations and analysis of dynamically transforming business environment, the authors of the article considered the process of formation and assessment of investment attractiveness of companies. The key indicators affecting the investment attractiveness were analyzed. The authors suppose that investment attractiveness is an integral characteristic reflecting its competitive advantages and acts as the key indicator for raising investments. The emphasis is made on formation of requirements to the complex approach of assessment of investment attractiveness. It is justified that a system of indicators including enterprise value, value of intangible assets and value of intellectual property rights enables to get a trustworthy reasonable evaluation of investment attractiveness of a company. |
| Databáze: |
OpenAIRE |
| Externí odkaz: |
|
