Do Businesses Get Stuck in the Middle? The Peril of Intermediate Market Share
Autor: | Martin Reeves, Ayca Altintig, Ekaterina V. Karniouchina, Can Uslay |
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Rok vydání: | 2017 |
Předmět: | |
Zdroj: | SSRN Electronic Journal. |
ISSN: | 1556-5068 |
DOI: | 10.2139/ssrn.3043330 |
Popis: | The quest for stylized facts regarding market share and natural market structures is not new, however extant research has predominantly concentrated on share rank and distribution. Using a sample of 220K firm-year observations representative of the US economy over four decades, this study reexamines the relationship between market share and profitability. The results indicate that being ‘stuck in the middle’ is a prevalent and empirically generalizable phenomenon that persists decade after decade even as average industry profitability decreases. Businesses with roughly 3%-11% intermediate market share appear to be stuck in the middle between specialists and generalists and find themselves at significant financial performance disadvantages across industry groups. The relationship consistently follows a non-linear pattern which must be taken into account during research design and sampling. |
Databáze: | OpenAIRE |
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