Factors affecting consumers’ intention towards purchasing halal food in South Africa: a structural equation modelling
Autor: | Zul Ariff Abdul Latiff, Abdalla Mohamed Bashir, Abdullah Bayat, Samuel Oladipo Olutuase |
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Rok vydání: | 2018 |
Předmět: |
Marketing
0303 health sciences 030309 nutrition & dietetics 05 social sciences Purchasing Structural equation modeling 03 medical and health sciences Halal food Food products 0502 economics and business 050211 marketing Business Business and International Management ComputingMilieux_MISCELLANEOUS Food Science |
Zdroj: | Journal of Food Products Marketing. 25:26-48 |
ISSN: | 1540-4102 1045-4446 |
DOI: | 10.1080/10454446.2018.1452813 |
Popis: | This research study highlighted the factors that influence the intention of consumers to buy halal food products. In this study, the researchers have chosen to address the gap in the literature per... |
Databáze: | OpenAIRE |
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