Commentary: Challenges for Arab and American public relations and public diplomacy in a global age
Autor: | Ray E. Hiebert |
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Rok vydání: | 2005 |
Předmět: | |
Zdroj: | Public Relations Review. 31:317-322 |
ISSN: | 0363-8111 |
Popis: | This commentary is based on the keynote address given to the international conference on “Public Relations in the Arab World in the Age of Globalization” at the University of Sharjah, United Arab Emirates, May 4, 2004. It points out how proper public relations practices can help bring about improvements in the relationships between America and the Arab world. Hiebert is Professor and Dean Emeritus, University of Maryland, and Editor, Public Relations Review . |
Databáze: | OpenAIRE |
Externí odkaz: |