The architecture of female competition: Derogation of a sexualized female news anchor
| Autor: | Maria Elizabeth Grabe, Lelia Samson, Louis A. Pagano, Ozen Bas |
|---|---|
| Rok vydání: | 2012 |
| Předmět: |
Derogation
Social Psychology education Experimental and Cognitive Psychology Cognition Evolutionary psychology Competition (economics) Sexualization Anthropology Sexual selection Female intrasexual competition Journalism Psychology Social psychology health care economics and organizations Ecology Evolution Behavior and Systematics |
| Zdroj: | Journal of Evolutionary Psychology. 10:107-133 |
| ISSN: | 2060-5587 1789-2082 |
| DOI: | 10.1556/jep.10.2012.3.2 |
| Popis: | This paper succeeds recent experimental findings of gender variation in how news consumers process information delivered by a female news anchor. Specifically, men remembered news presented by the unsexualized version of the anchor better while women had higher memory scores for news presented by her sexualized rendition. Explanations for why men may have been distracted from processing news information delivered by a sexualized female news anchor were sufficiently explored and supported by data in this published research. Yet, more work is necessary to understand the hike in women's memory scores associated with sexualization of female anchors. Theoretical advances in the evolutionary psychology tradition offers a framework for testing female intrasexual competition as a potential explanation for women's heightened cognitive investment in what the sexualized anchor reported. In fact, derogation has been identified as a master tactic of female competitive behavior. Yet, encountering a potential r... |
| Databáze: | OpenAIRE |
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