Reflections on ethical issues in marketing management: An empirical examination

Autor: Shelby D. Hunt, Lawrence B. Chonko
Rok vydání: 2018
Předmět:
Zdroj: Journal of Global Scholars of Marketing Science. 28:86-95
ISSN: 2163-9167
2163-9159
DOI: 10.1080/21639159.2017.1410774
Popis: This article provides some reflections on our paper, “Ethics in Marketing Management: An Empirical Examination,” originally published in the Journal of Business Research in 1985. We first offer som...
Databáze: OpenAIRE