The figure of the intrapreneur in driving innovation and initiative for the firm's transformation

Autor: Jesus Rodriguez-Pomeda, Jose Miguel Rodriguez-Anton, Fernando Casani Fernández de Navarrete, Patricio Morcillo-Ortega
Rok vydání: 2003
Předmět:
Zdroj: International Journal of Entrepreneurship and Innovation Management. 3:349
ISSN: 1741-5098
1368-275X
Popis: To survive in the present economic environment, organisations need to develop new capabilities. The classic concept of internal entrepreneur combines innovation and entrepreneurial initiative. From our point of view, the new concept of intrapreneur has three dimensions: innovation (change and culture), intramarkets (changes in organisational structures) and initiative (proactive attitude). These are the "3 Is for Intrapreneurship". This theoretical statement is applied to an empirical analysis of 50 intrapreneurs from major Spanish firms. They were interviewed using the McClelland's "Critical Incident Review". We conclude that corporate development is a complex adaptive process aided by the intrapreneur.
Databáze: OpenAIRE