| Popis: |
With the Lisbon Treaty, the position of the High Representative underwent an “upgrade” with the aim of increasing the visibility and coherence of the European Union foreign policy. This article continues and expands a study by Nicolai von Ondarza and Ronja Scheler (2015) and examines to what extent Federica Mogherini, the second post-Lisbon incumbent, lived up to the expectations of “more visibility” and “more coherence”. Based on an analysis of her official statements and digital communication activities, the article elicits the thematic priorities during her tenure. It is argued that at least gradual improvements can be detected since 2014: Mogherini used the instrument of declarations less frequently than Catherine Ashton but made more use of her “double hat” and took a more strategic approach than her predecessor, at least in digital diplomacy. The current High Representative and Vice-President of the Commission Josep Borrell continues this course, emphasizing the central role of foreign policy communication in the “battle of narratives”. |
