Digital Diplomacy and COVID-19: An Exploratory Approximation towards Interaction and Consular Assistance on Twitter
Autor: | Eileen Hudson Frías, Amaranta Consuelo Alfaro Muirhead, Daniel Aguirre Azócar, Laura Romero Vara |
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Rok vydání: | 2021 |
Předmět: |
Coronavirus disease 2019 (COVID-19)
Dialogic communication business.industry Communication 05 social sciences Digital diplomacy 050801 communication & media studies Public relations 0506 political science 0508 media and communications Interactivity Foreign policy State of emergency Gauge (instrument) Political science 050602 political science & public administration business Consular assistance |
Zdroj: | Comunicación y Sociedad. 2021:1-23 |
ISSN: | 2448-9042 |
Popis: | This study seeks to gauge the level of engagement and interaction of seven Ministries of Foreign Affairs from the Americas with citizens who requested assistance through Twitter during the first months of the covid-19 pandemic. Among the results obtained significant differences are identified, notably an increase in dialogic communication with respect to previous studies, explained by the state of emergency. In addition, countries that achieved high levels of engagement are those that focused their communication towards the user. Thus, different approaches to digital diplomacy are detected in its consular activities. |
Databáze: | OpenAIRE |
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