A relation between passenger car brand image and consumer loyalty. A proof based on cluster analysis

Autor: Aleksander Lotko, Radosław Luft
Rok vydání: 2020
Předmět:
Zdroj: Scientific Papers of Silesian University of Technology. Organization and Management Series. 2020
ISSN: 1641-3466
DOI: 10.29119/1641-3466.2020.143.12
Databáze: OpenAIRE