With Friends Like These: The Corporate Response to Fair Trade Coffee

Autor:	Mark Hudson, Ian Hudson, Mara Fridell
Rok vydání:	2007
Předmět:	Sustainable development Economics and Econometrics Philosophy Fair trade coffee Market economy Fair trade business.industry Agriculture Economics business Social movement
Zdroj:	Review of Radical Political Economics. 40:8-34
ISSN:	1552-8502 0486-6134
DOI:	10.1177/0486613407311082
Popis:	Capitalist agriculture is highly exploitative of both producers and the environment. Fair trade is a movement attempting to mitigate this exploitation, partly by baiting corporate actors into the arena of “ethical production.” In the coffee industry, major corporations are responding by discrediting fair trade and branding themselves as ethical. While falling well short of addressing the real demands of the movement, the proliferation of “ethical” labels resulting from this response threatens to destroy fair trade's own ethical brand.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::29db840235497d62a1e34290489e5841 https://doi.org/10.1177/0486613407311082 Zobrazit plný text záznamu