ESTETIKA KARAKTER ANIMASI PADA MEDIA KOMUNIKASI SOSIAL DENGAN KATEGORI AUDIENCE REMAJA

Autor: Gede Lingga Ananta Kusuma Putra, Gede Pasek Putra Adnyana Yasa
Rok vydání: 2020
Předmět:
Zdroj: Jurnal Bahasa Rupa. 4:10-16
ISSN: 2580-9997
2581-0502
DOI: 10.31598/bahasarupa.v4i1.576
Popis: Animation currently shows a fairly high level of flexibility due to the influence of increasingly rapid technological advances. An animation should ideally have aesthetic value, by knowing the aesthetic location in the animation, it is hoped that the social communication process will be more effective. In this article, we use a qualitative method by examining several existing animations, and using literature related to the cases raised in order to obtain more accurate data. Ethical values ​​are needed in a communication medium, in order to attract the attention of the target audience, so that the information contained in the media can be conveyed. Implementation of the aesthetic of animated characters can apply the principle of appeal, so that these characters become more attractive.
Databáze: OpenAIRE