Strategies of resistance to persuasion: New subject matter for the teacher of speech communication

Autor: Jerry E. Mandel, Karl W. E. Anatol
Rok vydání: 1972
Předmět:
Zdroj: Central States Speech Journal. 23:11-17
ISSN: 0008-9575
Popis: The authors explore the inoculation theory approach as a means of developing resistance to persuasion. They discuss various means for implementing this theory into activities in the speech classroom.
Databáze: OpenAIRE