Turbulencia Empresarial en Colombia: Caso Sector Medicina Prepagada (Turbulence Business Environment: The Case of Health Sector in Colombia)

Autor: Rodrigo Moreno Sánchez, Marco Quintero Bermúdez, Óscar Gómez Rocha, Hugo Alberto Rivera Rodríguez
Rok vydání: 2011
Předmět:
Zdroj: SSRN Electronic Journal.
ISSN: 1556-5068
DOI: 10.2139/ssrn.1885767
Popis: The paper show a strategic analysis of the health sector in Colombia, including a study of turbulence business environment, analysis of market forces, study of competitors and strategic crowding.
Databáze: OpenAIRE