The Carryover Effect of Customer Satisfaction on Service Quality Focused on Moderating Effect of Customer Trust and Cooperative Orientation

Autor: Hoseong Jeon, Beomjoon Choi
Rok vydání: 2017
Předmět:
Zdroj: Services Marketing Quarterly. 38:239-252
ISSN: 1533-2977
1533-2969
DOI: 10.1080/15332969.2017.1363581
Popis: The current study is intended to provide a novel contribution in regards to the relationship between service quality and customer satisfaction by focusing on carryover effects of satisfaction judgm...
Databáze: OpenAIRE
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