O discurso organizacional sobre comunicação face a face e o silenciamento corporativo

Autor:	Ana Maria Dantas de Maio
Rok vydání:	2018
Předmět:	Mode (music) Appropriation Environmental Engineering Scrutiny Order (business) Political science Discourse analysis Media studies Corporation Industrial and Manufacturing Engineering
Zdroj:	Animus. Revista Interamericana de Comunicação Midiática. 17
ISSN:	2175-4977 1677-907X
DOI:	10.5902/2175497728369
Popis:	This article proposes a critical look at the discourse about face-to-face communication and attempts to unveil the use that is made of its positive features in order to sustain corporate interests. Based on the theoretical-methodological support of French-school discourse analysis, it aims at evaluating the appropriation of advantages of this mode of communication on the part of organizations. The corporation under scrutiny is Yahoo, from North America, which in 2013 banned home-office practice, trying to stimulate face-to-face conviviality among its employees. The organizational discourse is studied in consonance with the journalistic discourse that disclosed it. Besides evaluating the discourse genres, this article also focuses on corporate and media muting.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::1c4d8ab58062c5a217737f16595b50c1 https://doi.org/10.5902/2175497728369 Zobrazit plný text záznamu