Image construction in non-profit organizations: a discursive analysis
Autor: | Giovany Cajaiba-Santana |
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Rok vydání: | 2013 |
Předmět: | |
Zdroj: | Academy of Management Proceedings. 2013:14406 |
ISSN: | 2151-6561 0065-0668 |
DOI: | 10.5465/ambpp.2013.14406abstract |
Popis: | This paper contributes to organizational discourse studies of non-profit social ventures and to the impression management literature by identifying the discourse strategies used to create organizat... |
Databáze: | OpenAIRE |
Externí odkaz: |