Using a Delphi approach to identify managers' preferences for visitor interpretation at Canterbury Cathedral World Heritage Site
Autor: | Nigel W. Bond, Roy Ballantyne, Karen Hughes |
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Rok vydání: | 2016 |
Předmět: |
business.industry
Strategy and Management Visitor pattern Interpretation (philosophy) 05 social sciences Heritage tourism Delphi method Transportation Context (language use) Religious tourism 010501 environmental sciences Development Public relations 01 natural sciences Management Tourism Leisure and Hospitality Management 0502 economics and business Spiritual development Sociology business 050212 sport leisure & tourism Tourism 0105 earth and related environmental sciences |
Zdroj: | Tourism Management. 54:72-80 |
ISSN: | 0261-5177 |
DOI: | 10.1016/j.tourman.2015.10.014 |
Popis: | Religious heritage sites have seen a remarkable increase in tourist visitation. To cater for the changing, and sometimes conflicting needs of visitors, many religious sites are developing interpretive plans to enhance the provision of on-site experiences. Interpretive plans are normally negotiated between the owners/managers of a site and an interpretation team. This study uses a Delphi approach to ‘negotiate’ owner/management preferences regarding key interpretive topics and themes to inform the development of a visitor interpretive plan for the Canterbury Cathedral World Heritage Site. Sixty-eight interpretive topics were reduced to twenty-one grouped under three themes: past, present and future spiritual development; aesthetic and architectural features; and the cathedral as a working community. The usefulness of the Delphi approach as a means to negotiate a consensus view of owners/managers' interpretive priorities and preferences within a planning context is discussed. Methodological issues arising when using a Delphi approach are also addressed. |
Databáze: | OpenAIRE |
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