Exploring the Role of Retailer Image and Store Brands as Extrinsic Cues in Young Urban Consumers' Choice of Interior Textile Products

Autor: Sonnenberg, Nadine C, Alet C Erasmus
Jazyk: angličtina
Rok vydání: 2008
DOI: 10.13140/2.1.4885.3766
Databáze: OpenAIRE