Role of Children in the Case of Parental Food Store Choice

Autor:	Kata Földi, Földi Kata, Pólya Éva, Éva Pólya
Rok vydání:	2020
Předmět:	Food store Advertising
Zdroj:	Economica. 7:180-187
ISSN:	2560-2322 1585-6216
DOI:	10.47282/economica/2014/7/2/4346
Popis:	Family as a primary decision making unit of society have a significant role in purchase decision making processes of individuals. It has a significant role in consumer socialization and in the process how children become consumers. It is a frame, within what children learn to behave as consumers, acquire allcompetencies concerning to purchase and consumption, and hence become competent to other consumers. Change of children’s role within the family is in the air in the last period, and this has an effect on purchase decision making processes within the family maybe on food store choice too.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::10562c602778c1edb9bf353c5b36a521 https://doi.org/10.47282/economica/2014/7/2/4346 Zobrazit plný text záznamu