Beyond prosumer capitalism: Retaining the original understanding of prosumption
| Autor: | Davide Dusi |
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| Rok vydání: | 2017 |
| Předmět: | |
| Zdroj: | Current Sociology. 66:663-681 |
| ISSN: | 1461-7064 0011-3921 |
| DOI: | 10.1177/0011392117697459 |
| Popis: | The term prosumption, simultaneously production and consumption, is becoming increasingly popular in the academic world. The growing interest in this concept, established by Alvin Toffler in 1980, is the result of several changes that fostered the fading of the classical producer–consumer division. Its increasing importance is especially noticeable in the social sciences. The attention George Ritzer recently devoted to this concept led to the development of a reworked version that raises concerns regarding the expansion of its applicability to all human activities and the proposal of the notion of prosumer capitalism as part of a new grand narrative in social sciences. Embracing the reworked version in preference to the original one seems not only to reduce the analytical power of the concept, but also to affect its ability to effectively describe a heterogeneous range of prosumption manifestations as well as to limit its fruitfulness for future research. |
| Databáze: | OpenAIRE |
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