Analyzing the Influencing of Cultural Differences on Implementing Consumer Based-Brand Equity: A Tourist Destination Development Strategy
| Autor: | I Ketut Sukayasa, I Nyoman Abdi, Wayan Purwanta Suta, Nyoman Sentosa Hardika |
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| Rok vydání: | 2019 |
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| Zdroj: | Proceedings of the International Conference On Applied Science and Technology 2019 - Social Sciences Track (iCASTSS 2019). |
| DOI: | 10.2991/icastss-19.2019.23 |
| Databáze: | OpenAIRE |
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