Organization of production and trading activities of the restaurant at the address: St. Petersburg, Kozhevennaya line, 40E
Jazyk: | ruština |
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Rok vydání: | 2022 |
Předmět: | |
DOI: | 10.18720/spbpu/3/2022/vr/vr22-3708 |
Popis: | ЦелÑÑ Ð´Ð°Ð½Ð½Ð¾Ð¹ ÑабоÑÑ ÑвлÑеÑÑÑ ÑаÑÑÐµÑ Ð¸ пÑоекÑиÑование ÑеÑÑоÑана иÑалÑÑнÑкой кÑÑ Ð½Ð¸. ÐадаÑи, коÑоÑÑе ÑеÑалиÑÑ Ð² Ñ Ð¾Ð´Ðµ вÑÐ¿Ð¾Ð»Ð½ÐµÐ½Ð¸Ñ Ð²ÑпÑÑкной квалиÑикаÑионной ÑабоÑÑ, ÑледÑÑÑие:пÑоведение анализа ÑÑнка и маÑкеÑинговÑÑ Ð¸ÑÑледований; ÑазÑабоÑка менÑ, планово-ÑаÑÑеÑного менÑ, пÑоизводÑÑвенной пÑогÑÐ°Ð¼Ð¼Ñ Ð¿ÑедпÑиÑÑиÑ; ÑазÑабоÑка оÑганизаÑионной ÑÑÑÑкÑÑÑÑ ÑпÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ Ð¿ÑедпÑиÑÑием, меÑопÑиÑÑий по Ð¾Ñ Ñане ÑÑÑда; пÑоведение ÑкономиÑеÑкого ÑаÑÑеÑа оÑновнÑÑ Ð¿Ð¾ÐºÐ°Ð·Ð°Ñелей пÑоизводÑÑвенно-ÑоÑговой и ÑинанÑовой деÑÑелÑноÑÑи пÑедпÑиÑÑиÑ. Рданной ÑабоÑе бÑло пÑоведено маÑкеÑинговое иÑÑледование, ÑÑо позволило вÑбÑаÑÑ Ð¾Ð¿ÑималÑное меÑÑо Ð´Ð»Ñ ÑазмеÑÐµÐ½Ð¸Ñ Ð¿ÑоекÑиÑÑемого пÑедпÑиÑÑÐ¸Ñ Ð¸ опÑеделиÑÑ Ð¿Ð¾ÑенÑиалÑнÑÑ Ð¿Ð¾ÑÑебиÑелей. РазÑабоÑана конÑепÑÐ¸Ñ ÑеÑÑоÑана, обоÑнована вмеÑÑимоÑÑÑ Ð¸ ÑÑÑановлен Ñежим ÑабоÑÑ. ÐпÑеделено обÑее колиÑеÑÑво поÑеÑиÑелей в Ð´ÐµÐ½Ñ Ð² пÑоекÑиÑÑемом ÑеÑÑоÑане. РазÑабоÑано менÑ, пÑÐ¾Ð¸Ð·Ð²ÐµÐ´ÐµÐ½Ñ ÑÐµÑ Ð½Ð¾Ð»Ð¾Ð³Ð¸ÑеÑкие ÑаÑÑеÑÑ, подобÑано Ð½ÐµÐ¾Ð±Ñ Ð¾Ð´Ð¸Ð¼Ð¾Ðµ обоÑÑдование. Ðа оÑнове пÑоизведеннÑÑ ÑаÑÑеÑов бÑло ÑазÑабоÑано компоновоÑное ÑеÑение помеÑений пÑоекÑиÑÑемого ÑеÑÑоÑана, обÑÐ°Ñ Ð¿Ð»Ð¾ÑÐ°Ð´Ñ ÐºÐ¾ÑоÑого ÑоÑÑавила 351 м2. СоÑÑавлена ÑÑ ÐµÐ¼Ð° ÑпÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ ÑеÑÑоÑаном, ÑазÑабоÑано ÑÑаÑное ÑаÑпиÑание. ÐолиÑеÑÑво ÑоÑÑÑдников ÑоÑÑавлÑÐµÑ 39 Ñеловек, 17 из Ð½Ð¸Ñ Ð·Ð°Ð½ÑÑÑ Ð² пÑоизводÑÑвенном оÑделе. СоÑÑÐ°Ð²Ð»ÐµÐ½Ñ Ð´Ð²ÑÑ Ð½ÐµÐ´ÐµÐ»ÑнÑй гÑаÑик вÑÑ Ð¾Ð´Ð° на ÑабоÑÑ Ð¿ÐµÑÑонала, должноÑÑÐ½Ð°Ñ Ð¸Ð½ÑÑÑÑкÑÐ¸Ñ Ð¾ÑиÑианÑа ÑеÑÑоÑана и ÑÑандаÑÑ Ð¾Ð±ÑлÑÐ¶Ð¸Ð²Ð°Ð½Ð¸Ñ Ð¿Ð¾ÑеÑиÑелей. ÐпÑÐµÐ´ÐµÐ»ÐµÐ½Ñ Ð¿Ð¾ÑÑавÑики. РазÑабоÑÐ°Ð½Ñ Ð¼ÐµÑопÑиÑÑиÑ, обеÑпеÑиваÑÑие макÑималÑно комÑоÑÑнÑе и безопаÑнÑе ÑÑÐ»Ð¾Ð²Ð¸Ñ ÑÑÑда на ÑабоÑем меÑÑе. ÐÑоизведен ÑаÑÑÐµÑ Ð³Ð¾Ð´Ð¾Ð²ÑÑ ÑкономиÑеÑÐºÐ¸Ñ Ð¿Ð¾ÐºÐ°Ð·Ð°Ñелей деÑÑелÑноÑÑи ÑеÑÑоÑана: годовой ÑоваÑообоÑÐ¾Ñ ÑоÑÑавлÑÐµÑ 178738,54 ÑÑÑ. ÑÑб., валовÑй Ð´Ð¾Ñ Ð¾Ð´ â 79977,92 ÑÑÑ. ÑÑб., ÑиÑÑÐ°Ñ Ð¿ÑибÑÐ»Ñ â 310,65 ÑÑÑ. ÑÑб., аванÑиÑованнÑй капиÑал â 4923,82 ÑÑÑ. ÑÑб. ÐÑÑ Ð¾Ð´Ñ Ð¸Ð· даннÑÑ Ð¼Ð¾Ð¶Ð½Ð¾ ÑделаÑÑ Ð²Ñвод, ÑÑо ÑеÑÑоÑан иÑалÑÑнÑкой кÑÑ Ð½Ð¸ оÑкÑÑваÑÑ ÑелеÑообÑазно, он не ÑолÑко бÑÐ´ÐµÑ Ð¿Ð¾Ð»ÑзоваÑÑÑÑ Ð¿Ð¾Ð¿ÑлÑÑноÑÑÑÑ, но и добÑеÑÑÑ ÑÑÑекÑивнÑÑ ÑезÑлÑÑаÑов в Ñвоей деÑÑелÑноÑÑи. ЧеÑез 2 года пÑедпÑиÑÑие наÑÐ½ÐµÑ Ð¿ÑиноÑиÑÑ Ð¿ÑибÑлÑ. The purpose of this work is to calculate and to design the restaurant of Italian cuisine. The tasks addressed during the course of the final qualification work are as follows: 1. Conducting market analysis and market research; 2. Development of menus, planning and calculation of menus, production programme of the enterprise; 3. Development of the organizational structure of the enterprise management, occupational health and safety measures; 4. Economic calculation of the main indicators of production, trade and financial activities of the enterprise.In this paper, a marketing study was carried out, which made it possible to choose the optimal location for the designed enterprise and to identify potential consumers. The concept of the restaurant has been developed, its capacity has been justified and the operating mode has been established. The total number of visitors per day in the projected restaurant was determined. The menu has been developed, technological calculations have been made, the necessary equipment has been selected. Based on the calculations, a layout of the designed restaurant premises has been developed, the total area of ââwhich was 351 m2. A restaurant management scheme has been drawn up, a staffing table has been developed. The number of employees is 39 people, 17 of whom are employed in the production department. A two-week schedule for the staff, the restaurant waiterâs job description and the service standard have been compiled. Suppliers are identified. Measures have been developed to ensure that the workplace is as comfortable and safe as possible. The calculation of the annual economic indicators of the restaurant's activity has been made: the annual turnover is 178738,54 thousand rubles, gross income is 79977,92 thousand rubles, net profit is 310,65 thousand rubles, the advanced capital is 4923,82 thousand rubles. Based on the data, we can conclude that it is advisable to open an Italian cuisine restaurant, it will not only be popular, but will also achieve effective results in its activities. After 2 years, this catering establishment will begin to make a profit. |
Databáze: | OpenAIRE |
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