Customer relationship management practices and organisational performance of commercial banks in Ghana: a mediation analysis
| Autor: | Eric Gonu, Johnson Okeniyi, Gloria Kakrabah-Quarshie Agyapong |
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| Rok vydání: | 2023 |
| Předmět: | |
| Zdroj: | Journal of Financial Services Marketing. |
| ISSN: | 1479-1846 1363-0539 |
| DOI: | 10.1057/s41264-023-00226-8 |
| Databáze: | OpenAIRE |
| Externí odkaz: |
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