Conglomeration, (De)Globalization, and COVID-19
| Autor: | Afonso Carneiro Lima, Fernando Luiz Emerenciano Viana, Nishant Kathuria, Mike W. Peng |
|---|---|
| Rok vydání: | 2021 |
| Předmět: |
2019-20 coronavirus outbreak
Coronavirus disease 2019 (COVID-19) Scope (project management) Strategy and Management Severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2) 05 social sciences Diversification (marketing strategy) Globalization 0502 economics and business 050211 marketing Product (category theory) Business Economic geography Business and International Management Emerging markets 050203 business & management |
| Zdroj: | Management and Organization Review. 17:394-400 |
| ISSN: | 1740-8784 1740-8776 |
| DOI: | 10.1017/mor.2021.12 |
| Popis: | Scope refers to the number of different economic activities (such as industries, segments, and product lines) and geographic markets (such as countries, states, provinces, and cities) in which a firm is engaged. Known as conglomerates worldwide (and business groups in emerging economies), firms embracing a strategy of conglomeration – product-unrelated diversification – feature some of the widest scope among all firms. During the recent globalization era, many classic conglomerates, such as Denmark's Danisco and Finland's Nokia, which had formerly dominated multiple unrelated industries in their home countries (Cell 4), reduced their product scope but significantly expanded their geographic scope (Meyer, 2006). [...]they tend to remain in Cell 2 longer than previously thought. |
| Databáze: | OpenAIRE |
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