IT Power and the Postemptive Strike
| Autor: | Michael L. Gibson, David Cyr, Leah Gehling |
|---|---|
| Rok vydání: | 1997 |
| Předmět: | |
| Zdroj: | Information Systems Management. 14:7-15 |
| ISSN: | 1934-8703 1058-0530 |
| Popis: | A postemptive strike strategy positions a firm to quickly catch up with or surpass an industry leader's successful application of technology, thereby reducing the risks associated with pioneering efforts while increasing the chances for long-term profitability. Information and technology serve complementary roles in the strategy: information internal and external to the firm lays the groundwork for devising the strategy and advanced IT provides the power to enact it. |
| Databáze: | OpenAIRE |
| Externí odkaz: |
|