The Effect of Word – of – Mouth on the Adoption Behavior of Mobile Banking in Vietnam

Autor: Thuy Phan Chung, Loan Nguyen Thi Ngoc, Linh Nguyen Thi My, An Vu Xuan
Rok vydání: 2023
Zdroj: Proceedings of the International Conference on Emerging Challenges: Strategic Adaptation in the World of Uncertainties (ICECH 2022) ISBN: 9789464631494
DOI: 10.2991/978-94-6463-150-0_31
Databáze: OpenAIRE