Warmth, Competence, and Willingness to Donate: How Perceptions of Partner Organizations Affect Support of Corporate Social Responsibility Initiatives in Professional Sport
Autor: | Kathryn L. Heinze, Landy Di Lu, Seung Pil Lee |
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Rok vydání: | 2017 |
Předmět: |
Professional sport
Sociology and Political Science business.industry media_common.quotation_subject 05 social sciences Public relations Perception 0502 economics and business Corporate social responsibility 050211 marketing Psychology business Competence (human resources) 050203 business & management media_common |
Zdroj: | Journal of Sport and Social Issues. 42:23-48 |
ISSN: | 1552-7638 0193-7235 |
Popis: | To enact corporate social responsibility (CSR) initiatives, sport organizations often partner with organizations in different sectors, including public, private, and nonprofit. These partnerships p... |
Databáze: | OpenAIRE |
Externí odkaz: |