ANALYSIS OF DIGITAL PRESENTATION OF INFORMATION ABOUT PROGRAMS, PACKAGES AND IN CERTIFIED SPA AND WELLNESS CENTRES IN BULGARIA

Autor: Popova-Dobreva, Diana
Přispěvatelé: Popova-Dobreva, Diana
Jazyk: angličtina
Rok vydání: 2021
Předmět:
Zdroj: Trakia Journal of Sciences, Vol 19, Iss Suppl. 1, Pp 738-742 (2021)
ISSN: 1313-3551
Popis: PURPOSE This study aims to assess the digital presentation of information about the programs, packages and procedures offered by certified SPA and Wellness centers. METHODS The information is analyzed in terms of description and value of the respective service. Internet sources of certified SPA and Wellness centers are used as a source of information. A comparative analysis of the prices of popular procedures has been made. RESULTS The summarized results reveal shortcomings in the presentation of the procedures on the websites of the certified SPA and Wellness Centers. CONCLUSIONS The summarized analysis of the obtained results reveals the presence of information problems related to the digital presentation of the offered services in the certified SPA and Wellness centers.
Databáze: OpenAIRE