A compentence-based approach for small and medium-sized enterprises
Autor: | Brancatisano, Germano, Verburg, Robert, Jurriëns, Jan |
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Rok vydání: | 2012 |
Zdroj: | HAN Business Publications, 137-155. [S.l.] : Kluwer STARTPAGE=137;ENDPAGE=155;TITLE=HAN Business Publications |
Popis: | On the basis of empirical research, a competence-based model of the internationalization process of Small and Medium-sized Enterprises (SMEs) is developed. The model focuses on so-called International Market-Entry Core Competencies (IMECC), which are global management competences considered crucial during the formulation of a market-entry strategy. This article aims to emphasize the relevance of international managerial competencies as fundamental resources for the internationalization of SMEs and their relation with the market-entry modes. |
Databáze: | OpenAIRE |
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