Revisiting the effects of travel satisfaction on visitor’s behavioral intentions
Autor: | Chtourou, Anis, Leicht, Thomas, Friel, Martha, Ben Youssef, Kamel |
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Přispěvatelé: | Centre Européen de Recherche en Economie Financière et Gestion des Entreprises (CEREFIGE), Université de Lorraine (UL), University of Leicester, IULM, University of Milan, Université Paris Nanterre (UPN), Centre d'Etudes et de Recherches sur les Organisations et la Stratégie (CEROS), Università degli Studi di Milano = University of Milan (UNIMI) |
Jazyk: | angličtina |
Rok vydání: | 2018 |
Předmět: | |
Zdroj: | Journal of Marketing Trends Journal of Marketing Trends, International Marketing Trends Conference, 2018, 5 (5) Journal of Marketing Trends, 2018, 5 (2), pp.173-186 |
ISSN: | 1961-7798 |
Popis: | International audience; This study extend the existing literature by providing a newconsideration of the effects of travel satisfaction in a context where the roleof travel satisfaction might be more ambiguous than in conventional settings.Design/methodology/approach: Structural equation modelling (SEM) andmulti-group analysis are applied on responses from visitors (n=225) of theItalian city of Vicenza and its world heritage site (WHS) of the United NationsEducational, Scientific and Cultural Organization (UNESCO). |
Databáze: | OpenAIRE |
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