Doctor-Patient Interactions in Cancer Treatment: For an Innovative Marketing Approach to Client Relationships in Services with High Client Involvement

Autor:	Brassier, Pascal, Ralet, Patrick
Přispěvatelé:	Clermont Recherche Management (CleRMa), École Supérieure de Commerce (ESC) - Clermont-Ferrand (ESC Clermont-Ferrand)-Université Clermont Auvergne [2017-2020] (UCA [2017-2020])
Jazyk:	angličtina
Rok vydání:	2017
Předmět:	[SHS.GESTION]Humanities and Social Sciences/Business administration [SHS.ECO]Humanities and Social Sciences/Economics and Finance ComputingMilieux_MISCELLANEOUS
Zdroj:	Congrès Global Conference on Services Management (GLOSERV) Congrès Global Conference on Services Management (GLOSERV), Oct 2017, Volterra, Italy
Popis:	International audience
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::cfd3183c1deb5445ea83cb83bf6c8f27 https://hal.archives-ouvertes.fr/hal-01655816 Zobrazit plný text záznamu