Research study on managing web site quality in Croatia
| Autor: | Mario Spremic, Strugar, I. |
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| Přispěvatelé: | Misra, Subhas, C., Revetria, Robert, Sztandera, Les M., Iliescu, Mihaiela, Zaharim, Azami, Parsiani, Hamed |
| Jazyk: | angličtina |
| Rok vydání: | 2008 |
| Předmět: | |
| Zdroj: | ResearcherID |
| Popis: | The consequences of growing Internet popularity can be found in almost all aspects of economy. Tourist industry represents one of the key components of Croatian economy and international exchange. This paper presents results of study performed to evaluate the quality of Web sites of Croatian high class hotels and their content. The study results show that management of Croatian top hotels is still using Web and Internet technology for presentation purposes solely and there is no conscious that its content needs to be managed well. It is obvious that Internet is still not adequately understand, accepted and integrated within hotel management in Croatia. The absence of the very basic information about the hotel and their offer, email form request for reservation information illustrate this hotel management attitude. |
| Databáze: | OpenAIRE |
| Externí odkaz: |
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