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As the fields of physical activity (PA) and public health have developed, it has become clear that many factors at many levels affect behavior related to physical activity. In developed communities, experts have become aware that protection of health is not just a matter that should concern just an individual or only the health care system. Despite solid scientific evidence that regular and even life-long PA and exercise are powerful tools of health protection and prevention of chronic non-communicable diseases (CND), a large part of the population in many countries is not sufficiently active. People should not be left to themselves ; they need support and help from closer and wider communities. State, regional and local governments have the obligation to provide legal documents allowing different sectors and non- governmental organizations to implement international and national guidelines and recommendations relating to the role of PA in enhancing health. In this sense, the health system and HEPA in the field of kinesiology have a special place Another important item that must not be neglected is the national cost of insufficient PA and its influence on development of CND. International studies estimate that approximately 60% of the population in the western world is insufficiently physically active (in developing countries it is almost up to 90%), which rate contributes significantly to nearly 2 million deaths and approximately 10% of the overall burden of disease. The WHO has calculated the cost of physical inactivity for nations of the size of Sweden to be around 800 million euros per year if half of the population is inactive. The idea of health kinesiology study has been conceived with the purpose to enable experts in kinesiology, public health, primary care and other medical disciplines to work together to advance the use of PA against disease risk factors to diminish and attenuate them in the joint struggle to prevent and treat chronic diseases and other health issues. The mission of the study is to combine knowledge, skills, and abilities related to the basic exercise sciences and public health, to explain and discuss professionally health benefits and risks of exercise and physical activity. Understanding of specific challenges that affect PA and exercise in professional exercise science jobs can clarify how the exercise sciences affect public health, and vice versa. Physical activity targeting public health is an emerging discipline with many opportunities. Personnel with high education in the area of health kinesiology could be employed at state and local health departments working on public health programming for physical activity promotion. It is expected that many universities will have research opportunities for experts interested in the joint field of PA and public health. According to examples from developed countries, in developing countries future will foster an appropriate interest for such experts in private foundations and non-governmental organizations. Areas listed below, according to |